Quote of the Week – 16.12.2022

This week’s Quote of the Week comes from an article written by Steven M Bell in LawVision. The article itself is a write-up of ‘Leading Marketers Weigh in on Rethinking Law Firm Pitches and Proposals‘.

In the article Steven quotes Brandie Knox, Principal and Creative Director of Knox Design Strategy with the following:

“A firm should have a solid sense of its strengths, weaknesses, and its strategic direction as it decides to proceed…or not. Is this opportunity going to propel the firm toward its three-, five- and 10-year goals?”

And the part I love, which every BD person should keep in mind about every opportunity they are looking into is this:

Is this opportunity going to propel the firm toward its three-, five- and 10-year goals?”

#QuoteoftheWeek

Quote of the week – What is BD? (14.10.2022)

BD is the process of creating business opportunities—by opening new or expanding existing markets, or by developing new solutions or partnerships. BD Managers establish relationships with potential customers to identify qualified leads and influence requirements of future requests for proposals (RFPs). Capture Management, a cornerstone of BD, is the completion of actions needed to position the company to close the sale and win the contract.

Shot Selection: Choosing The Right Opportunities For Your Business & Increasing Your Ability To Bid And Win