Enjoyed reading Marie Russo’s post with my old mate Alistair Marshall on the NEXL blog this week: ‘Winning Clients – 5 Actionable Insights From NEXL Business Of Law Expert, Alistair Marshall‘.
Key take-away for me from this article was learning about Alistair’s ‘5-5-5 rule‘ which, to quote Marie, means:
- focusing on your relationships with your top 5 paying clients,
- your top 5 prospects, and
- your top 5 referrers.
Looks to be sound advice to me – so go take a look at the post!